Tulsiani Constructions and Developers Ltd (TCDL), having its presence in northern India, has roped in celebrated interior designer and film producer Gauri Khan, wife of Bollywood superstar Shah Rukh Khan as their brand ambassador for two years. While Gauri shall be seen in their future advertisements, she will be designing TCDL's next-generation homes.

With Gauri as our design mentor, we aim to achieve a serene balance of luxury, elegance and timeless tradition to places we create. Such homes are usually beyond the accessible price point, but it will surprise our customers who may not be expecting a well-designed product at truly affordable prices," said Anil Kumar Tulsiani, chairman, TCDL. Talking about her association with TCDL, Gauri Khan said, "I am very excited to design for TCDL where I have been given a free hand to create spaces that evoke an emotional response. For me it's beautiful when career and passion come together."

Amongst a gamut of real estate projects that TCDL is developing, the signature homes designed by Gauri shall be particularly branded & marketed as Designed by Gauri Khan," said Shashank Gupta, vice chairman,Urban Axis Group, a prominent real estate developer and JV partner of TCDL. TCDL has marked its presence in northern India, especially in places like Lucknow, Allahabad, Meerut, Gurgaon and Varanasi, along with its JV partners as as Urban Axis Group, Sunshine, One City and Greystone, successfully delivering more than 15 projects.